Objective:
Deliver an independent, data-driven ranking of the world's leading sports websites using publicly available traffic data.
Sports vs Gambling Boundary (Key Task of This Study):
One of the core tasks was to clean the sports list from gambling-first resources. The decisive criterion is the site's primary focus:
Sites clearly focused on lotteries, online casinos, betting operators, or prize draws belong to the separate Top1000 Gambling Websites ranking.
Inclusion Criteria:
Only resources whose primary focus is sports coverage and related services (news, results, live scores, stats, analysis, official leagues/clubs, broadcasters, multi-sport portals) are included in this ranking.
Core Ranking Factor – Website Traffic:
The ranking is formed based on website traffic assessment from multiple authoritative sources. The evaluation combines data from 4 independent sources to ensure accuracy and comprehensiveness.
Data Sources:
Handling of Missing Data:
If a resource is absent from any source, the missing value is averaged from available sources with a 10% pessimization to keep estimates conservative.
Ranking Scale:
Each site receives a proprietary ranking index from 999 (maximum, highest-ranked) to 0 (minimum), computed from a weighted combination of traffic metrics across sources.
Verification and Updates:
All data sources are public and auditable. The ranking is updated regularly to reflect changes in popularity and traffic patterns. Only sites verifiable via public traffic data are included.
Factor | Detail |
---|---|
DNS Traffic (Umbrella) | Current demand based on passive DNS resolution data. |
Aggregated Rank (Tranco) | 30-day average from 5 major sources for stability. |
Link Authority (Majestic) | Referring subnets indicating domain authority. |
Traffic Analytics (Similarweb) | Engagement metrics and traffic estimates. |
Primary Focus | Confirmed specialization in sports coverage (not gambling-first). |
Data Completeness | Presence across multiple sources with pessimization for gaps. |
Note: The final index combines traffic factors for a balanced, comprehensive result that reflects actual usage and authority in the global sports web ecosystem.
If you have any questions regarding the ranking, your nomination, or if you'd like to explore potential PR and media collaborations to support your brand — we’ll be happy to discuss any matters where we can be of assistance.